Project Overview
This project involved designing a product catalog for Curaprox Spain, targeted at dental clinics across the country. The goal was to showcase the full range of products in a clear and accessible manner, while adhering to the brand’s identity and meeting the company’s commercial needs.
Design Approach
Following Curaprox’s brand guidelines, we developed a clean and modern design, utilizing a flexible grid system that allowed us to effectively organize the wide variety of products. This grid not only enhanced the visual layout but also maximized space on each page, helping to reduce printing costs. This was especially important as the catalog was intended for mass printing for distribution at trade fairs and by the company’s sales team.
Implementation and Results
The final design was implemented in both print and digital formats, ensuring it met the requirements for mass distribution and was accessible across different platforms. The modular structure allowed for flexibility in product arrangement, optimizing space while maintaining a cohesive visual aesthetic. The result was a professional, visually appealing, and cost-effective catalog that aligned with Curaprox Spain’s commercial objectives.
